I was standing in the middle of a classroom. People all around me were practicing newly-learned skills on each other. Some were quiet, some were yelling.

And illumination the size of a lighthouse beam went off over my head.

It was my first foray into a little-known subset of cognitive psychology with a long and tongue-twisting name.

I was standing with Jeff. He was the kind of guy who really seemed to have his act together. He walked with an air of confidence that most aspire to. Muscular. Sure. In Control.

Yet he had carried a fear of public speaking since the time he was eight. Anxiety would ripple from the depths of his soul and wind through his entire body at the mere thought of getting in front of a room, and opening his mouth.

And I had just wiped out his fear in two minutes.

I could see the joy in his eyes as he cracked an electric smile that told me his problem was gone forever.

And my life was changed forever was well.

As the warmth spread through my body and the slow-moving lightning bolt of inspiration filled my body from above, I knew I wanted to learn all there was to know about this exciting changework technology.

To make my life better.

To make others’ lives better.

I have clients all over the country, and often have sessions over Skype. I could choose to live anywhere to do that, yet I live in the Silicon Valley. People often ask me why. The answer provides insight into not just where I do what I do, but also why I do what I do.

There are several energies here in Silicon Valley that run deep.

One energy is that of innovation. People come from all over the world to live and work here; there is a strong spirit of innovation. It shows in the world-famous companies like Apple and Google, both of which are less than 10 minutes drive from my house.

That energy has created great new products and companies that set out to “change the world.” It also provides for the complementary energy of new ideas and ways of thinking and being.

It is also the birthplace of NLP, one of my favorite (and most effective) change work modalities. Its the one that helped Jeff so much.

The reality is that this is one of the best places in the world to be involved in personal development. Speaking to you as someone who values that, I am always learning and growing myself. And here in the Bay Area, a person could attend a seminar, workshop, lecture, or informal event any day of the week. And, I have a ready audience to share my ideas with in the workshops that I give on a regular basis.

Here, people are open to new ideas. So when someone comes into my office, it is likely they have read a book, listened to an audio, or been to a seminar that has had a theme of personal change. And openness to change is a precursor to that change happening.

For me, I like to learn and use the fastest and most effective tools for change. So here I sit in the center of innovation, helping people make their goals and dreams seem a little closer, whether its a goal to conquer public speaking or something else.